K2 provides customer-centric communications services
K2’s PR directly integrates with your business goals, strengthening your brand and driving sales. We’ve honed our expertise to directly reach the key influencers – journalists, bloggers, and analysts – to whom your customers listen.
We craft your critical messages, clearly defining your benefits across markets and players, systematically approaching them niche by niche, role by role.
K2 works with you to engage your target audiences on social media, creating the balance between commercial and objective content. Social media services include content creation and maintenance.
Content Marketing & Marketing Communications
Content marketing is essential to building your brand. It can establish your presence as an expert in the marketplace, ensuring your company and leaders become recognizable to the people you’re trying to reach.
In K2’s philosophy, content marketing directly translates into “News You Can Use” – information that makes you a valuable resource for your existing and potential customers.
K2 content marketing & marketing communications services include crafting
- Messaging documents
- White papers
- Video scripts
We add PR services to the mix to place the content in the publications that influence your customers.