K2’s multichannel strategies directly address the needs of your personas.
K2’s PR directly integrates with your business goals, strengthening your brand and driving sales. We’ve honed our expertise to directly reach the key influencers – journalists, bloggers, and analysts – to whom your customers listen.
We craft your critical messages, clearly defining your benefits across markets and players, systematically approaching them niche by niche, role by role.
Digital, Inbound & Content Marketing
Digital marketing is essential to building your business. It drives qualified leads to your website, builds your industry reputation, and increases your bottom line.
K2 can help establish your presence in the marketplace with the right strategies and tactics to drive inbound marketing, strengthening your relationships with customers, potential customers, and influencers.
K2 digital, inbound, & content marketing services include crafting comprehensive strategies and tactics to build ROI, including
- White papers
- Messaging documents
- Video scripts
Add PR services to the mix to place content in the publications that influence your customers.
K2 works with you to engage your target audiences on social media, creating the balance between commercial and objective content. Social media services include content creation and maintenance.